The basics
When?
Sunday 7th to Friday 12th September 2025
Cost?
Depending upon where you are based: £849-£2,499
Where?
Bishop Otter Campus, University of Chichester, UK
Closing date?
Friday 28th February 2025
An introduction to WSLA
The Women's Sport Leadership Academy (WSLA) is dedicated to developing tomorrow's leaders of sport with the aim of preparing and supporting them to step up and be part of an increased cohort of female leaders in sport.
​
WSLA is strategically led by the University of Chichester and is developed and delivered by Leading Edge Performance. Since 2014, over 450 women based in over 75 countries spanning six continents have become graduates of the Academy. They come from a range of sports organisations, including:
-
National Olympic and Paralympic Committees
-
International and National Sport Federations
-
Sport-for-change charities and organisations
-
Sports departments in universities
-
Sports clubs
-
Media consultancy businesses
Bespoke WSLA programmes delivered under license have occurred in Botswana, New Zealand, South Africa, the UK and Zimbabwe, ranging from two or three-day sessions to over 18 months, aimed at women leaders in sport, retired female Olympians, and high-performance coaches. All formats of the WSLA programmes are delivered by experienced facilitators with appropriate skills, knowledge and experience in both leadership in sport and business.
Is WSLA right for me?
Our aim for WSLA 2025 is to bring together another 36 outstanding women leaders from around the world and support them to fulfil their leadership potential.
We are seeking applications from women who are:
-
Currently in middle management, or recently appointed senior managers or Board members, of sport or sport-for-change organisations
-
Responsible for key areas such as managing staff (or likely to be doing so soon) or heading up a specific department, area or project for their organisation
-
Passionate and driven to pursue their own professional development
-
Committed to influencing change in an organisation or sector of work
-
Identified as future leaders by their organisation
-
Committed to making a difference to as well as enhancing opportunities for women and girls in and through sport
-
Competent in written and spoken English (min IELTS 6.5). Please note that no translation service will be provided.
About the 2025 programme
The 2025 programme is premised upon four objectives to support the further development of participants. We term these The four Cs: competencies, confidence, context, and commitment.
​
leadership Competencies
to support female leaders to enhance their leadership skills and behaviours to navigate the challenges that are part of leading an organisation
Confidence
to encourage female leaders to identify their strengths, goals and ambitions to support their desired career path; championing who they are and others around them
Contextual
awareness
to understand the organisational and cultural environment, recognising opportunities and challenges, and influencing fellow allies and champions to create positive change
Commitment of employers
to engage with the employers of female leaders and support their ongoing development and wider influence
What the programme will do for you
Specifically, WSLA 2025 will also support the participants to:
- Become a more adaptable and impactful leader
- Develop their own leadership style and identity, and appreciation of their impact upon others
-
Identify career ambitions and produce a Personal Development Plan and strategies to support these ambitions
-
Maximise their network by being intentional about who to approach and why, including connecting with global WSLA alumni
-
Improve intercultural understanding through engagement with a diverse cohort and conversations around leading and working in different environments
-
Gain a better knowledge and understanding of the challenges and opportunities for women in sport leadership
-
Strategically influence and advocate others to create a more inclusive workplace within their organisation
The week-long programme consists of several elements, all of which are essential for the critical learning and development that will take place during the WSLA residential week:
-
Workshops – These are an integral part of the learning process and are designed to meet the needs of participants. They have clear learning outcomes and are tailored to maximise learning; they will be challenging, constructive and highly interactive. Even though we are based at a university, there are no lectures at WSLA.
-
Personal Development Plan – Each participant will produce a Personal Development Plan setting goals on leadership behaviours, career strategies, future opportunities and to consolidate learning.
-
Reflection groups – These consist of small groups of participants who meet regularly throughout the residential week. Their aim is to help participants consider their learning, raise issues and concerns, discuss hot topics, and provide support and encouragement.
-
Peer support sessions – These provide opportunities for participants to define, frame and communicate their key challenges and receive support from colleagues. The sessions allow participants to have time to reflect on their experiences and to explore ways of doing things differently.
-
Physical activities – A range of physical activities have been designed to indulge our love of sport, to live our principle of an active lifestyle, to provide a physical challenge, to promote team building and... to have fun!
-
Facilitators and guest speakers – The programme is led by Sarah Wright and Tina Dullaghan alongside a team of experienced facilitators, some of whom are WSLA graduates, to inspire participants as well as share their own experiences. Guest speakers will identify what leadership means to them and what motivates and challenges them, as well as providing top tips for participants.
​
WSLA is hosted at a University, but there are no lectures, tests or exams. Our programme curates and cultivates a psychologically safe environment for women leaders in sport to recognise personal strengths and look to enact change beyond themselves. Content is uniquely bespoke, iterated to participant needs. It is agile in its development and delivery meaning no two programmes are the same. View our 2024 video to learn more about the 'feel' of the week!
Programme structure and content
​
Our leadership vision
Leading Edge Performance unleashes human performance to change the game. We partner with elite sports teams and global businesses to deliver high-performance solutions with real-world impact. We specialise in developing high-performance teams, supporting organisational transformational change and developing high-performance leaders. Our unique approach unlocks potential by leveraging human intelligence insights to drive mindset, skill, and behaviour shifts that create sustainable change. We're known for our innovative but impactful approach- we create tailored solutions to overcome complex challenges in leadership, team dynamics, and organisational transformation.
We believe leadership is the root cause of most organisational successes – and failures. From the organisation’s results to the meeting format, the leadership ‘shadow’ is a long one. We’ve observed and listened, coached, and facilitated hundreds of leaders over the past 25 years, and our reflections have defined our point of view on leadership.
Authentic Self | Find Ways to Win | In Service of Others
At the heart of our leadership point of view is sustainability, while navigating ambiguity. We believe successful leaders manage the three inherent tensions of leadership
​
The difference is brilliant leaders have enhanced skills and behaviours in five aspects:
-
Clarity of identity – self awareness and self development
-
Embrace paradox – recognition of and ability to operate in ambiguous and often contradictory landscapes
-
Trust centred – creates trust-led relationships, environments and cultures
-
Encourages fail fast, learn quick – values innovation and creativity, encourages fresh thinking and removes fear of failure
-
Sense maker - has a strategic vision and can influence and engage others to join them
During WSLA we will explore some of these skills and behaviours in more detail. Importantly, we will ensure that what we deliver is relevant to the group. Therefore, ahead of the week we will be conducting an insight gathering phase. This will ensure that we prioritise and focus on the necessary areas that will be impactful to you in your role.
​
To ensure that participants get as much as possible from the WSLA experience, and also to ensure we make the content of WSLA as relevant as possible to the differing circumstances of each person, we will ask for some pre-work to be completed prior to attending WSLA. Detailed instructions as well as deadlines and templates will be provided following acceptance onto the programme.
We recognise the need to support participants and their organisations to continue to reflect and practice the skills that they have learnt over the WSLA week. Therefore, following the week, we will also be working with participant organisations to offer guidance about the role they can play in helping the participants to continue to grow and develop.
Graduate testimonies
WSLA has been subject to an independent evaluation as well as monitoring and feedback actioned internally. The results below are from a survey administered to graduates in 2020, which saw 99 responses.
90%
Graduates who said WSLA had a life-changing or significant impact on them as a person
Graduates who said WSLA had a life-changing or significant impact on them as a leader
83%
57%
Over half of graduates said they had a new job/role since WSLA
Over two-thirds of graduates had taken on a non-paid leadership role since WSLA
67%
We asked graduates of our most recent programmes “What message would you give to someone who was thinking about attending WSLA?”
We know that women encounter issues and barriers to advance within systems of sport leadership. Crucially however, we do not aim to “fix”, “upskill” or “teach” women. We know that women already have the skills and knowledge to excel. Instead, we challenge our participants to really think about what leadership means to them, what they want to achieve, how they can go about doing it, and provide insight into tackling problematic systems and cultures. WSLA facilitates a personal learning experience, cultivated within a safe, multicultural, diverse, trusting environment, that will impact you in ways you could never anticipate. And it’s not us saying this, as our graduate testimonies in the following videos attest:
Frequently asked questions
How much does WSLA 2025 cost and what is included?
The registration fee cost includes all relevant facilities and services during the WSLA residential week as follows:
-
All tuition and WSLA programme materials
-
All programme components – no hidden extras
-
Accommodation in Halls of Residence (catered en-suite; Wi-Fi enabled)
-
Meals in Otters Restaurant
-
Free internet access in Halls and on campus
-
Access to the Anita White Collection of materials relating to the Women and Sport Movement
The cost to attend WSLA varies according to where a participant’s organisation is based. We use the World Bank Table of Economies by Category to structure the pricing, as outlined below.
​
Category A: £2,499
Category B: £1,299
Category C: £849
We will arrange an invoice and provide details of how to pay in GBP (£) Sterling when places are confirmed. Full payment will be due by 30 April 2025. Our Cancellation Policy will be notified to participants in the letter offering a place at WSLA 2025.
Participants are responsible for paying their own travel and insurance costs to and from the venue.
​
When and where is WSLA 2025 taking place?
WSLA 2025 will be hosted from 5pm on Sunday 7th September until 1.30pm on Friday 12th September. Please note that the programme is an intense week filled with content. The week is about you, meaning your full involvement will be required, so please avoid scheduling other commitments during the programme. You are expected to attend every part of the programme, which will be delivered at the historic Bishop Otter Campus of the University of Chichester, PO19 6PE, United Kingdom.
​
What are your COVID-19 protocols?
The University of Chichester closely follows the guidance of the UK government.
​
If we have not answered all of your questions, please contact us.
​
What is Chichester like?
Words won't do it justice, so watch the video below!
​
How do I apply to WSLA 2025?
Press the 'Apply' button at the top of this webpage to be taken to the application form.